SAVE UP TO $530: As of June 18, the 65-inch and 75-inch Amazon Omni QLED 4K Fire TVs are at their lowest prices ever. The 65-inch variant is now $449.99, reduced from $719.99, while the 75-inch variant costs $569.99, down from $1,099.99.

Prime Day is on the horizon, officially taking place from July 8 to 11, but you don’t need to wait for an incredible deal on a large screen TV. In the weeks leading up to the event, Amazon’s 65-inch and 75-inch Omni QLED 4K Fire TVs are already at unprecedented low prices.

As of June 18, the Amazon 65-inch Omni QLED 4K Fire TV is selling for $449.99, a drop from $719.99, and the 75-inch Omni QLED 4K Fire TV is priced at $569.99, down from $1,099.99. This reflects a savings of 38% and 48%, respectively, indicating the lowest prices ever recorded. The only catch? You must be a Prime member to receive the discount (sign up for a complimentary 30-day trial).

In terms of specifications, it’s not the most advanced TV in Amazon’s range (that honor goes to the Omni Mini-LED), but the Omni QLED 4K TV remains an excellent budget-friendly choice. “Amazon enhances the visual appeal of its Alexa-centric Fire TV Omni with a brighter QLED panel that delivers improved contrast and better color than the previous model,” as noted by PCMag’s review.

It is essentially Amazon’s equivalent of Samsung’s The Frame TV, featuring an “Ambient Experience” mode that allows you to display artwork, personal photographs, or Alexa widgets when not in use. Its QLED 4K display also boasts local dimming, adaptive brightness, and compatibility with Dolby Vision IQ and HDR10+ Adaptive.

Ultimately, it stands as Amazon’s most visually appealing Fire TV, aside from the new (and higher-priced) Omni Mini-LED series. In advance of Prime Day, you can acquire it for a fraction of its regular price.