We find ourselves in the timeframe between Apple’s WWDC and the tech behemoth’s fall iPhone launch, indicating a calm before the storm. Where there is calm, there tends to be speculation, and while we’re fairly certain that the iPhone 17 is on its way—accompanied by all announcements made at WWDC 2025—there might still be some surprises in store for Apple.
The following products are primarily based on rumors until Apple makes official announcements. Delays are not uncommon, and this has certainly been the case with Apple products over recent years. For example, the Vision Pro experienced several delays prior to its release in 2024.
If you’re excited for some Apple innovations, late 2025 could be a promising period, as numerous products are anticipated to debut by then.
Apple Watch Series 11, Ultra 3, and new SE
When Apple launched the Apple Watch 10, it ended up being somewhat disappointing for many users, as it featured a design largely similar to previous versions, albeit with updated internals. This came despite rumors of significant redesigns. Moreover, the Apple Watch 10 came out solo, leaving the SE and Apple Watch Ultra without upgrades.
According to speculation, this could change in the current year. For one, the Apple Watch Ultra 3 might become the inaugural watch in the series to include Apple Intelligence. Additionally, rumors suggest that the Apple Watch 11 and a new Apple Watch SE are under development. However, production challenges may push the launch of the new SE model back by another year. We will only know for certain once September’s supposed release date arrives.
AirPods Pro 3
Apple introduced the AirPods 4 in late 2024, featuring several exciting new capabilities, including a built-in hearing test and hearing aid functionality. It appears that in 2025, the AirPods Pro will have its moment with the expected introduction of the AirPods Pro 3. The series hasn’t seen updates since the release of the AirPods Pro 2 in 2022, so an upgrade is certainly warranted.
For the AirPods Pro 3, the expected enhancements align with what one might anticipate. Reports indicate that Apple is set to enhance audio quality and active noise cancellation, while also integrating the hearing aid functions from the AirPods 4. A new chip is likely to be included to bolster performance overall, and it may adopt some design features from the AirPods 4, such as a capacitive touch pairing button.
Apple TV 4K
The Apple TV 4K marks the first Apple TV device launched since the previous generation was released in 2022. The existing model is equipped with an A15 bionic chip, identical to the one found in the iPhone 14, suggesting it is due for an upgrade. According to rumors, the new model is expected to feature either an A17 Pro, A18, or A19 chip, which will significantly enhance performance.
Further rumors suggest that this device will support Apple Intelligence, which necessitates 8GB of memory; therefore, the memory will likely double from the current model’s 4GB. Additionally, Apple supply chain analyst Ming-Chi Kuo indicates that Apple may be exploring Wi-Fi 6E and Wi-Fi 7 versions of its wireless chips. If this upgrade is incorporated into the Apple TV 4K, it should help maintain the product’s relevance while waiting for the next generation, which could take an additional three years to launch.
HomePod mini 2
Similar to the Apple TV 4K and AirPods Pro 2, a new HomePod mini has not been introduced in quite some time. In contrast to those two, it has been an even longer five years since its last release. This could shift in 2025 with the rumored unveiling of the HomePod mini 2, as indicated by Mark Gurman’s Power On newsletter, claiming that the new device is expected by the end of the year.
Not much is currently known about the mini 2. It is rumored to arrive with an Apple-designed Wi-Fi and Bluetooth chip that will support Wi-Fi 6E. Nothing further has been confirmed, but after five years of waiting, it seems reasonable to anticipate that Apple will install a different processor and enhance sound quality. New colors might also be a possibility.
Apple’s smart speaker with a display
In reference to HomePods, it has been suggested that Cupertino is working on a smart display akin to the Google Nest Hub, essentially a speaker paired with a screen. This device would amalgamate the technologies of the HomePod, iPad, and Apple TV, pushing Apple further into the smart home domain alongside Amazon and Google. According to rumors, its codename is J490.
Out of all the products on this list, the smart display is the least likely to launch in 2025. Initially scheduled for unveiling in March 2025, per Mark Gurman, software complications have delayed the product’s release. A late