For fans of Apple, the eagerly awaited day on the tech calendar has come. On Tuesday, September 9 at 10 a.m. PT (1 p.m. ET), you can tune in to the Apple Event 2025 live, where it is anticipated that Apple will reveal the new iPhone 17 series, upgraded Apple watches, and much more.

Each year, Apple conducts two significant events. To begin with, there is the Apple Worldwide Developers Conference in the summer, highlighting all the software and AI enhancements the company provides. Following that, the autumn iPhone debut is the key event for tech consumers.

During the 2024 Apple event, the corporation introduced the Apple Watch Series 10, new AirPods, the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max, among other announcements. This year, in addition to the new iPhone 17, we also anticipate an ultra-slim iPhone, the AirPods Pro 3, the Apple Watch Ultra 3, and a launch date for iOS 26 and Liquid Glass.

How to watch the Apple Event 2025

The Apple Event can be viewed at all the standard locations — on Apple’s YouTube channel, the Apple website, or through the Apple TV app. On the company’s website, you can configure a calendar alert, and on YouTube, you can receive a notification when the event begins. It is set to kick off at 10 a.m. PT on Tuesday.

For additional coverage before and after the livestream, you can also check the CNET and Mashable Apple event live show on YouTube, where our technology experts will analyze all the announcements.

To stay updated on the Apple event, follow Mashable’s live blog for real-time updates on the iPhone 17, Apple Watch Series 11, and AirPods Pro 3 launch.