Disney+ plans to increase prices for its standalone offerings and bundles beginning Oct. 21. This decision follows controversy for Disney stemming from the suspension of Jimmy Kimmel Live! on Sept. 17 due to Kimmel’s comments about Charlie Kirk’s assailant, leading to backlash and account cancellations for Disney+ and Hulu. Disney subsequently revealed Kimmel’s return on Sept. 23.

Disney+ has consistently raised its prices each year, with prior hikes occurring in Dec. 2022, and Oct. 2023 and 2024. The ad-supported plan will rise by $2 to $11.99 monthly, while the premium plan will increase by $3 to $18.99 monthly, and the annual premium plan will adjust from $159.99 to $189.99.

With the adjustments, Disney+’s ad-supported tier will become the most expensive among leading streaming services, overtaking Netflix, Peacock, and Paramount+ at $7.99, HBO Max at $9.99, and Prime Video at $8.99. Hulu’s ad-supported tier will align with Disney+’s new price of $11.99. The ad-free version will also be the highest-priced, surpassing Netflix, Paramount+, HBO Max, Peacock, and Prime Video. Hulu’s ad-free tier will maintain its price at $18.99.

Prices for bundles will also see an increase. The ad-supported Hulu and Disney+ bundle will rise from $10.99 to $12.99 monthly, whereas the premium bundle remains at $19.99. The ad-supported Disney+, Hulu, and ESPN Select bundle will go up from $16.99 to $19.99, and the premium bundle will increase from $26.99 to $29.99. The Disney+ Premium, Hulu, ESPN Select Bundle will no longer be obtainable for new purchases or changes, but current users may keep it with a price hike from $21.99 to $24.99 monthly.

The pricing for the Disney+, Hulu, and ESPN Unlimited bundle will stay the same. The Disney+ bundle featuring Hulu and HBO Max will have its ad-supported tier rise from $16.99 to $19.99, and the ad-free bundle will increase from $29.99 to $32.99.