GET 18% OFF: Starting January 5, you can purchase Amazon’s 2024 Kindle (16GB RAM) in either Matcha or Black for just $89.99, reduced from $109.99, on Amazon. This represents an 18% reduction or $20 in savings.

If you’re kicking off the year with a goal to finally dive into those thousands of books you’ve been “accumulating” digitally, Amazon is making it a bit more affordable to begin.

As of now, the Amazon Kindle (2024 version) is available for $89.99, down from $109.99. This aligns with the post-holiday pricing we’ve observed lately, and while it falls about $10 short of its all-time Black Friday low of $79.99, it remains the most competitive price available for a brand-new device at this moment.

This latest version features a very “main character” Matcha green shade and is the lightest and most portable e-reader that Amazon offers. It has finally matched the more expensive models with a six-inch, 300 ppi glare-free screen, quicker page transitions, and a front light that is 25% brighter (compared to earlier models) at its peak brightness.

You can enjoy up to six weeks of reading on a single charge, which is more than enough time to accomplish a few New Year’s goals. Additionally, it provides 16GB of storage, enabling you to carry thousands of books within a device that easily fits in your back pocket.