With TikTok’s For You Pages already populated with podcast snippets, the social media platform is venturing into the podcast arena. On Friday, TikTok is rolling out the TikTok Podcast Network and a new service named TikTok Radio, both in partnership with iHeartMedia to boost audio-centric content. TikTok Radio aspires to function as a For You Page for both radio and podcasts.

TikTok announced in a press release: “TikTok Radio captures the pace and cultural energy of the For You feed in real time, fusing trending music with insights from TikTok creators and renowned iHeartRadio figures. The station will broadcast live for the first time on March 13 from SXSW and will be accessible via the free iHeartRadio app as well as across 28 broadcast stations nationwide, including New York, Los Angeles, Atlanta, Austin, Chicago, Dallas, Nashville, Miami, and more.”

The TikTok Podcast Network is also debuting on Friday with personalities like Lele Pons, Carter Gregory, and Caroline Vazzana launching their own podcasts. The aim is to give fans deeper knowledge about their beloved creators.

Here’s a summary of the five long-form podcasts debuting with the TikTok Podcast Network:

1. **The Set List**: Led by Carter Gregory, The Set List invites listeners behind the scenes for personal chats with top artists and creatives, offering fresh perspectives on their work.

2. **Suite 305 with Lele Pons**: Hosted by Lele Pons, this podcast presents an unfiltered slumber party where cultural influencers can truly be themselves.

3. **Caroline’s Closet**: Led by Caroline Vazzana, this podcast provides a front-row glimpse into the fashion sector.

4. **Sports Slice**: Hosted by Tim Martin, Sports Slice offers bold opinions and genuine discussions on significant sports headlines.

5. **The Clifford Show**: Guided by Clifford Taylor IV, this podcast gives a VIP look at the journey to success in sports and media.

“We couldn’t be more thrilled to unveil TikTok Radio and introduce our first lineup of hosts for the TikTok Podcast Network,” noted Dan Page, global head of media and licensing partnerships at TikTok. “At TikTok, enabling creators to transform their passions into enduring careers is foundational to everything we pursue, and this collaboration opens up significant new avenues for them to amplify their voices across radio, podcasts, and live interactions, while engaging with fans in innovative ways.”