If you remain on the free edition of Windows 10, Microsoft is making a concerted effort to encourage you to upgrade.

Several users have indicated they’ve encountered full-screen pop-up advertisements prompting them to buy **Copilot+ PC** and transition to Windows 11.

“With support for Windows 10 ceasing on October 14, 2025, you can be confident we’ve got you covered,” states one of the pop-ups. “Windows 11 simplifies the process of transferring your preferred files and applications. Keep enjoying everything you already know and love, with extended battery life, quicker web browsing, and improved security.”

As reported by [Ars Technica](https://arstechnica.com/gadgets/2024/11/microsoft-pushes-full-screen-ads-for-copilot-pcs-on-windows-10-users/), these advertisements highlight that free security updates for Windows 10 will conclude following the 2025 deadline. Nevertheless, with nearly two years remaining before that date, there’s no urgent need to stress.

The pop-ups also showcase Microsoft’s latest devices, inquiring, “Desiring the ultimate Windows 11 experience? Upgrade to the new Copilot+ PCs — the quickest, most intelligent Windows PCs ever.”

While the pressure from these ads might appear excessive, keeping your software current is typically a wise practice to ensure your devices stay secure and operate efficiently. As noted by Mashable in the past, upgrading to the newest software is frequently the best method to safeguard your technology.

If you’re not prepared to make the transition just yet, you have time to consider your options before Windows 10 support ultimately concludes.