In accordance with the increasing popularity of location sharing on applications and devices, Instagram has rolled out “Map,” a new opt-in feature that enables users to share their location with friends, akin to functionalities found on platforms such as Snapchat and Apple’s “Find My.”

Beginning today, Aug. 6, this functionality is accessible to users in the U.S., offering an easy method to arrange meetups and discover local hotspots shared or engaged with by preferred creators. By launching the Instagram app and tapping on the “Map” circle in your messages section, you can identify which friends are in proximity. The circle expands into an interactive map, permitting you to track friends and access their location-focused content.

Though location sharing is a common means of monitoring loved ones, organizing gatherings, or even checking in on others (not advisable), Instagram’s novel feature provides strong controls and adaptable privacy settings. Whether you’re checking out a friend’s go-to café or participating in a nearby event, the feature is designed to strengthen social ties while safeguarding personal data.

Highlighted features and privacy options include the default setting for location sharing being disabled, with updates occurring solely when the app is active, granting users complete authority over when and how their location is disclosed. Choices vary from sharing with a specific group of friends to concealing your location from particular users or areas.

This tool also empowers users to discover location-centric content shared by friends or creators. However, finding local venues through social media can result in once-peaceful sites becoming congested influencer hotspots.

Instagram’s foray into the location-sharing domain addresses the heightened demand for interactive means of connection. Sharing real-time experiences is becoming increasingly trendy, although it’s wise to proceed with caution, as it may not always be preferable for the public to be aware of your precise location.