For the members of Le Sserafim, headphones transcend mere utility—they embody a vital aspect of their lifestyle. Whether they’re in the studio laying down tracks, tuning out the hustle and bustle of a crowded airport, or curating playlists for spontaneous dance parties, the ideal set of headphones functions as a practical accessory, a fashion accessory, and a portal to their lives as ever-active global icons.
This concept materializes in Le Sserafim’s recent partnership with Sony Audio, which unveils a Smoky Pink variant of Sony’s renowned [1000X noise-canceling headphones](https://mashable.com/review/sony-wh-1000xm5-headphones). By fusing state-of-the-art technology with the group’s boundary-pushing style, this collaboration merges music, fashion, and personal expression—qualities that Huh Yunjin identifies as key to their fearless and assertive persona.
“When we first spotted the headphones on the shoot for our ad, they radiated this ethereal, transient feeling that perfectly aligned with the theme of ‘Crazy,'” Yunjin reveals during a Zoom chat with *Mashable*. “We always have headphones with us while traveling. We adore listening to music, but we also appreciate their aesthetic appeal.” She chuckles and adds, “And they give off this busy vibe!”
### A Lifestyle in Motion
Le Sserafim—made up of Kim Chaewon, Sakura, Huh Yunjin, Kazuha, and Hong Eunchae—certainly doesn’t require assistance in appearing busy. As one of K-pop’s hottest girl groups, their lives are packed with flights, performances, and hasty schedules. After debuting their single “Crazy” in August, they made their inaugural appearance at the MTV Video Music Awards in New York City, where they performed during the pre-show and took home their first Moon Person award. Just weeks afterward, they stole the spotlight at the 2024 MTV Europe Music Awards in Manchester, UK.
When *Mashable* connected with the group in late October, they were knee-deep in preparations for their upcoming album and year-end performances. “We’re hustling,” Yunjin comments. Amidst their busy calendars, technology becomes both a source of inspiration and relaxation. For Sakura, the group’s gaming enthusiast, headphones are crucial for winding down as much as for work—last year, she even crocheted ribbons to embellish her headset.
### Personalizing Tech, Reflecting Style
The group’s distinctive ways of accessorizing their tech showcase their individual personalities. Chaewon’s phone background features her dog, Shiro. For Yunjin’s birthday in October, the members surprised her with personalized stickers of herself, which Sakura proudly sports on her floral phone case. Yunjin’s phone, decorated with vibrant charms and characters, mirrors her lively spirit. “I just added a small dog charm,” she reveals. “I used to have a lotus flower and a jellyfish charm, but I swapped them out just two minutes before this call.”
On the other hand, Kazuha favors a more minimalist style. Her sleek black phone case reflects her preference for clarity. “I like things that are very straightforward,” she says. “The Sony headsets are so chic on their own that I don’t feel the need to accessorize them.”
This blend of individuality and cohesion defines Le Sserafim’s aesthetic. From Eunchae’s striking, playful take on accessorizing her cherry-themed phone case to Kazuha’s subtle sophistication, each member contributes their unique flair while remaining aligned with the group’s constantly evolving fashion sense.
### Tech as a Fashion Statement
“If you feel like something’s missing, a pair of headphones can complete the ensemble,” Eunchae explains. She frequently wears her headphones around her neck or hangs them from her bag for a casual, stylish look. Whether wireless or wired, the group views tech as a means to enhance their visual appeal. “Our style is incredibly diverse,” Yunjin notes, “so having adaptable accessories that go with every outfit is key, especially since our hair colors are always changing.”
However, their connection with technology extends beyond mere appearance. As idols, their gadgets are crucial for maintaining communication with fans and indulging in their personal interests. Yunjin utilizes her phone for crafting playlists and engaging with their fan community on social media. Chaewon predominantly uses hers for listening to music, while Sakura streams her favorite series and films. Currently, they are hooked on Netflix’s *Culinary Class Wars*. “Eunchae hasn’t begun watching yet, but she thinks it’s too late to jump in, so we’re all anxiously awaiting Season 2,” Yunjin laughs.
The members are also enthusiasts of vintage digital cameras, which they personalize with stickers. “I know digital cameras were trending before I was born,” Eunchae comments, “but people love the nostalgic feel they offer.”
### Finding Balance in a Digital World
Despite their