Match Group, the parent company of Tinder, Hinge, OkCupid, and more, has recently acquired the sapphic dating platform HER. The founder of HER, Robyn Exton, expressed her pride on LinkedIn, noting that Match Group acknowledges the importance of the sapphic community. She highlighted that HER represents not just a niche but a worldwide audience with its own voice and culture. Exton elaborated on HER’s journey in the app’s blog.

Spencer Rascoff, CEO of Match Group, conveyed his enthusiasm about bringing HER into the fold, underlining their commitment to support and develop the app without changing its fundamental nature. Financial terms of the deal were not made public.

However, despite the optimistic views from Exton and Rascoff, reactions from lesbians and queer women on social media have been reserved. A Reddit discussion on r/actuallesbians displayed some skepticism, with users raising questions regarding data privacy and the future of the app. Several individuals expressed distrust in dating apps because of AI integrations and the risk of uniformity.

While some users pointed out shortcomings in the app’s current functionality, others expressed appreciation for having found partners prior to the acquisition. Concerns regarding Match Group’s historical management of assault incidents were also raised.

In remarks to Mashable, Exton pointed out the significance of this occasion for HER, observing that Match Group recognizes the importance of queer platforms and is offering support to further HER’s mission. She assured that HER’s fundamental values and team will stay intact, concentrating on community and expansion.

The sapphic community continues to observe, eager to determine if Match Group will maintain its promise to protect what distinguishes HER.