TwitchCon 2025 kicked off with a lavish celebration of its 10th Anniversary, showcasing a plethora of announcements regarding forthcoming alterations to the platform.
“As we transition into 2025, our objective continues to be to make Twitch the premier destination for our streamers and an invigorating environment for new creators and viewers to cultivate and explore their communities,” declared Dan Clancy, the CEO of Twitch, in a press statement concerning the new modifications.
“We will persist in our efforts to grow our user base and introduce more individuals to livestreaming, along with the crucial task of supporting those who have already established a presence here.”
Dual-format broadcasting
One approach Twitch is adopting is dual-format broadcasting, enabling streamers to stream in both vertical and horizontal formats at the same time, which is ideal for reaching audiences on both laptops and mobile devices.
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Twitch began experimenting with this in August, so it shouldn’t come as a significant surprise.
AI AI AI AI AI
It appears that every social media platform is embracing AI, and Twitch is no exception.
At TwitchCon 2025, the company revealed its partnership with Meta’s AI glasses, allowing streamers to go live straight from the glasses. Twitch is still working on updating its mobile application to support this feature.
In addition to Meta’s AI glasses, Twitch is also utilizing AI to automatically generate clips from previous streams, enabling viewers to catch up on the highlights they may have overlooked.
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“We aim to provide streamers with opportunities on Twitch, even when one of their favorite streamers is offline,” Twitch stated in a press release. “We want to facilitate their engagement with your content and help them revisit the best highlights they may have missed from your earlier streams, so they’re prepared for your next broadcast.”
New sponsorship features
Five months ago, Twitch permitted streamers to conduct their own promotions, resulting in medium-sized creators increasing their gifting revenue by an average of 30 to 45 percent. This year, Twitch unveiled further updates to assist streamers in obtaining sponsorships in the Creator Dashboard. The company intends to expand these sponsorship opportunities to all monetizing streamers, including Affiliates, in the upcoming months.
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The company also announced updates to its community guidelines enforcement, enhancements to the Creator Clubs Program, and two new roles: a lead moderator and a role