Verizon patrons received disheartening updates this week as the corporation revealed both an uptick in fees and the elimination of loyalty incentives. Reports from the Verizon subreddit indicate that numerous customers received emails stating that their account discounts would soon cease, with the removal slated no earlier than September 1, 2025. Many users validated receiving analogous notifications about losing benefits for long-term customers. Mashable has reached out to Verizon for a comment and will provide updates with any response.

Previously, Verizon confirmed to Tom’s Guide that it would elevate fees for activations, phone lines, and tablet plans by September 1. Customers voiced their discontent with these modifications, with some contemplating a switch to T-Mobile or AT&T. One user remarked on the perceived neglect of loyal customers.

Tom’s Guide reported that Verizon is urging customers on older plans to transition to the newer myPlan subscription, proposing it delivers superior value and experience. However, the move to eliminate discounts and increase fees seems to be further alienating customers.