TikTok is centering its attention on buttons this upcoming year. More precisely, 365 buttons. Not the type you encounter in elevators, but resembling those found on clothing. It may not be entirely clear.
The whole thing sparked from comments on a TikTok regarding a rebranding for the new year. Enter TikTokker Tamara, known online as @flylikeadove. Tamara remarked, “I’m getting 365 buttons, one for each day because I intend to engage in more activities and I’m apprehensive about time so I wish to be more aware of it.”
People posed queries like “Why buttons?” and “What do the buttons symbolize?” and “Are the buttons for wearing?”
Was 2016 the final good year?
Tamara answered: “Just to see how swiftly days go by and to remind myself that time flies, and I just enjoy life and engage in numerous activities.”
Alright, that makes sense. Similar to a calendar or a daily checkmark. However, people continued to inquire. Eventually, Tamara wrapped up the conversation with a touch of sass.
Tamara stated: “Hey, so it really only needs to make sense to me for me to do it, and I don’t feel like explaining it to anyone else.”
This has subsequently gone viral as individuals have become captivated by the buttons, the Brat essence of it all, and the whimsy of the trend. This video from @jasonsappy articulates the saga quite effectively.
Search TikTok, and you will discover an endless stream of comments and videos about buttons. It has transformed into a meme. Many individuals enjoy commenting, “I’m getting 365 buttons,” on videos. There are also Brat edits, fan cams, and brands participating.
People particularly appreciate Tamara’s determination that the buttons only need to resonate with her — and her wish to maintain her privacy and remain unbothered. Audiences have grown fonder of Tamara, as she consistently conveys that virality is of no consequence to her.